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Soutwest Airlines New Livery LEAKED
In short order Saturday night, I received two heads-up – one from DFWTower.com and one from Southlake travel agent Steve Cosgrove – that there are photos circulating of a new livery for Southwest Airlines. (aviationblog.dallasnews.com) और अधिक...Sort type: [Top] [Newest]
SW claims the painting expense is a zero sum total, or something like that.
Can you find out their secret? I have some painting to do and would love to do it at no expense.
I think that's a 737Max. Notice the compound winglets. In any event if you are flying VFR in haze the new color scheme will make them more visible.
attention smoke chop Yes, hughes was it air west hughes, did have DC-9-10s painted a sort of greenish hue, but brannif had a flying banana DC862 with a brighter green as well as some 727s with the same point. Long look down memory lane there,
they could paint the exteriors any combination or colors and it would not matter for the business traveler. Price, frequency,seat room, lack of fee-greed,decent and consistent customer service: those are the things the airlines with prettier exteriors need to find and keep. They could paint the birds white and add only company identity lettering so I know I am getting into, not on, my desired airline. Paint schemes do not matter. silly to even think about them except maybe the Delta paintjobs and insignia from the 1970's..
Branding seems to have increased in importance of late. You look up and see a plane coming in, and recognize the livery - it's an advertisement for the company. I fly Southwest much of the time now, but only because it's a blessing to be able to check my luggage without charge rather than lugging it aboard and trying to lift it up high enough to store overhead, not because of the colors its flying. I don't fly an airline because I look and think, ooh, that's pretty, that's the one I'll take. But that recognition factor is important. It's why a car has a sign on it that says Lexus or Ford, etc. Branding.
Just guessing, but I figure WN's aim is Int'l brand recognition. Everybody (in the U.S.) knows WN, but with WN's Int'l surge as of late, people outside the U.S. Don't; but from a marketing point of view, it's now too obvious (the point). Second, Gary said in June, WN is getting "bigger" airplanes (not sure if he's referring to 800MAX or something different), but now that new paint job is easily transferable to any type aircraft. One size fits all.